Prank videos get a lot of attention, especially on social media. They spread like wildfire and get thousands of views in a short amount of time. People will keep sharing them, whether they have found the prank video hilarious and wants other to laugh along with them or they want to tell the world that it is offensive and should be removed.
The latest video to gain attention on social media involves Tony the Tiger, the mascot of the cereal Frosties from Kellogg, who has decided that it is time to stop focusing on helping kids get through a hard day at school and instead focus on adults who need help.
However, the video has been deemed “offensive” and “daring” by viewers… all because it features a prostitute. We take a look at the advert, the reactions on social media, and just why the video is so awful.
The website, where you can find the video, quite proudly announces that Tony is back, and that it is time for him to stop working with children to help them through their days. Instead, he wants to help adults struggling with their lives and see what he can do to change things.
A quote from Tony the Tiger on the website tells us “I’ve helped so many kids to solve their every day problems over the years. I contacted ten people who were children 30 years ago in my Frosted Flakes commercials, and asked them what their problems are now in their 40’s. See how I helped them!”
Sounds like a great idea, right? The website tells us that every single day, a new video will appear, showing how Tony has helped one of the adults who used to be in his TV adverts out of a sticky situation.
The first video for someone referred to as “Candy” and on the screenshot before the video starts you see the words “show me yours and I show you mine” standing out above a woman in the street and Tony the Tiger. This can’t possibly go wrong, can it?
The video itself
The video immediately starts by showing a woman in the street walking up to a car and leaning down, all while wearing a very tight and short dress. The camera pans to show a woman in the street with a tight pink miniskirt on and thigh high leather boots standing in between two men, while a woman in similarly skimpy clothes stands to one side. Can you see where they are going with this?
The two men start arguing with each other and the woman who we know as “Candy” walks off, telling Tony that it is such “a stupid job” and that she doesn’t care. The CGI tiger then tells her that she’ll show them, before offering her some cereal to give her the energy she needs.
“Candy” then goes on to take the client into a bedroom and leaves him lying on the bed with a grin on his face, while she wipes at her lip and smiles at the camera as the words “brings out the tiger in you” appear on screen. That might not sound too bad, but if you watch the video below you might see why it is causing a stir.
Is it really that bad?
I was completely stunned the first time I saw the advert. They have taken pretty much every single stereotype that sex workers have to deal with and made it even worse. The entire video is pretty much just stigma and nothing else.
For a start, the men are arguing about who is going to “have” the woman, and one declares quite harshly that he doesn’t “want her” and that the other guy is “stuck with her”.
After “Candy” has been given a pep talk by Tony (and eaten some of his cereal), the client comes up and snarls at her, saying “you’d better be good”, yet again adding to the stigma surrounding sex work.
Most clients don’t act like this. They know that the sex worker is totally in control and, if you piss them off, you are going to get kicked out on your arse. Instead, this prank video is just reinforcing the stigma. It is almost as though they have done absolutely no research at all, and yet people are buying into it!
Not from Kellogg
Okay, so we need to acknowledge that this “advert” hasn’t actually been created by Kellogg. They claim to have absolutely no knowledge of where it has come from, and they aren’t best pleased about this imposter coming onto the scene. In fact, they are so angry about it that they have taken action, and all social media accounts set up for the Fake Tony have pretty much disappeared overnight, with a nice message telling you that the account has been suspended when you try to view it.
The company released a statement about the Fake Tony, stating that “the website and video have absolutely nothing to do with Kellogg“, telling the world that they really have no idea what is going on, or why their popular mascot is a target.
They went on to say that “Tony is a beloved icon and we will protect the integrity of our brands and our characters”, making it pretty clear that they are going to be working hard to stop this imposter from ruining their good reputation.
So far, their attempt to control the damage is working. At the time of writing this article, the video has just over 20,000 views, but those numbers are steadily rising. Will their attempt at crowd control really be enough with all of the attention that the video and fake website are getting?
Social media reacts
The social media reactions, as you might imagine, are very varied. Some don’t seem to twig that the subject matter is so poorly treated, with some saying that “Tony the Tiger tackles work-related ageism in daring new spot”, and others actually thanking the creators because “it’s awesome”.
Others seem to be aware of the subject matter but, again, don’t really give it the consideration it deserves. Instead, they simply say that “Tony the Tiger gives a prostitute confidence in new Frosted Flakes ad”, hoping to get people clicking on their link and getting them more views.
You might think that this is really doing no harm at all and it is just a funny video, but others are jumping on the bandwagon. One even said “Tony you are truly great! Please do not forget the crack heads they need help too! They have so much potential!”
As of writing this article, no one has fought back at the disgusting stigma in the video… but we suspect it is only a matter of time. What do you think of the video? Is it simply a video that has been made in poor taste and with little research, or is it actually harmful to the sex industry? With the promise of more videos to come, each more daring, we don’t know what to expect. Let us know in the comment box below, or by visiting the Escort Norway forum and joining in the discussion over there.
Since then she has gained a fine reputation with her blogs on sex advice, sexual health and amusing news stories from around the globe. She is also a campaigner for the rights of sex workers from all over the world.
In her spare time, Lara keeps herself active by going running, and is something of a film buff. She also loves to go travelling.